TikTok’s Battle to Keep American Users: What to Expect as App Faces Potential Ban in U.S.

TikTok has announced its intention to challenge a new U.S. law that would require it to sever ties with its Chinese owners or face a ban in the United States. The app will continue to function for its American users during this time, as President Joe Biden signed a law giving TikTok around nine months to find a non-Chinese buyer to continue operating.

Despite having successfully challenged a similar ban under the Trump administration, finding a buyer for TikTok may prove challenging due to the large resources required. Potential buyers could include large technology companies like Meta, Google, or Microsoft, although they may face regulatory scrutiny for possible monopoly concerns. If TikTok fails to find a buyer within the specified deadline, it may no longer be available on app stores in the United States.

The potential ban on TikTok could benefit Meta and Google, who have launched their own similar platforms. Amidst this legal battle, China has expressed support for TikTok, fearing that the precedent it may set for Chinese companies being forced to sell valuable assets. The future of TikTok remains uncertain as it navigates through this challenging situation while citing concerns over freedom of expression.