From Icons to Iconic: The ICC Men’s T20 World Cup 2024 Trophy Tour Kicks Off
The ICC Men’s T20 World Cup 2024 is set to be a historic event, and the excitement is building up to it. Claire Furlong, ICC General Manager of Marketing and Communications, expressed her enthusiasm for the tournament. She highlighted that this event will attract new fans to the sport and emphasized the anticipation surrounding the upcoming World Cup.
To engage fans worldwide and provide them with the opportunity to be part of the event in various locations across the globe, the Trophy Tour has been launched. The tour will travel extensively across four continents, making stops at sporting teams, famous landmarks, and legendary cricketers along the way. This tour aims to spark passion among both new and existing fans in anticipation of T20 cricket’s pinnacle global event coming to their region.
The tour will kick off by lighting up one of the world’s most iconic buildings in one of the most iconic cities. With over a billion cricket fans worldwide, this goal aims to give as many people as possible the chance to see the trophy that will be lifted by the winning captain in Barbados on 29 June.
Fans can keep track of the Trophy Tour via ICC’s social media channels and the T20 World Cup site, ensuring that everyone can be a part of this exciting journey leading up to the tournament.
