Apple’s New iPad Pro Ad Sparks Debate on AI and the Future of Creativity

Apple recently released a promotional video for their new iPad Pro that has sparked a debate among viewers. The video showcases the iPad as a great tool for creatives, but it has left many feeling uneasy about the future of creativity. In a time where there is heightened anxiety about AI potentially replacing human creativity, the ad has added fuel to this concern.

Artists, photographers, musicians, and writers are already seeing AI mimic their work, posing a threat to their livelihoods. The public is also uneasy about the idea of soulless computer-generated music or visuals becoming more prominent. While the new iPad Pro boasts impressive features like an ultra-thin design, a powerful chip, and an OLED screen, the ad’s portrayal of crushing traditional artistic tools has left many feeling uneasy about the future of creativity.

The online reactions to the ad were not what Apple expected, as many people criticized the company for overlooking concerns about AI replacing human creativity. While Apple is known for its iconic advertising campaigns like the “1984” hammer ad and the dancing silhouettes for the iPod, it may have missed the mark with its latest iPad Pro ad. While technology can certainly enhance creative processes and open up new possibilities, it’s important to consider its potential impact on our lives and society as a whole.