Student Publications Advertising: WKU Students Showcase Talent and Expertise in Multimedia Content Creation and Sales Representation

On April 19, three student leaders in WKU Student Publications were recognized by College Media Business & Advertising Managers. Emma Bayens, a senior photojournalism major from Louisville, took home first place in the Best Multimedia Content Creator category. Rhiannon Johnston, a junior photojournalism and advertising major from Louisville, received third place in the same category. Abby Loftus, a senior advertising and strategic communications major from Troy, Illinois, also received third place in the Best Sales Representative category.

Emma Bayens is a talented photojournalist who serves as the co-director of Cherry Creative. Rhiannon Johnston is a video editor for Cherry Creative and is recognized for her skills in multimedia content creation. Abby Loftus is an outstanding advertising manager who excels in sales representation.

The winning entries of these students, as well as a full list of winners, can be viewed at https://www.cmbam.org/past-contest-winners/. The student staffs of Student Publications Advertising and Cherry Creative work together to generate advertising revenue that sustains the operations of student publications. Assistant Director Sam Oldenburg advises both groups.

WKU Student Publications encompasses four student-led areas that work collaboratively to create engaging content and provide advertising opportunities for clients aiming to reach the WKU community. These include Talisman, a life and culture magazine established in 1924; College Heights Herald, a news organization founded in 1925; Student Publications Advertising, a sales team established in 1925; and Cherry Creative, a branded content studio launched in 2018. For further information about WKU Student Publications or to contact Sam Oldenburg directly at samual.oldenburg@wku.edu or 270-745-3055