Black Therapist Takes Mental Health Conversations to the Next Level on Instagram

Nedra Glover Tawwab, a therapist based in Charlotte, N.C., joined Instagram in July 2017 when only a few therapists were using the platform to talk about mental health. Since then, her following has grown exponentially, with over 1.8 million followers on Instagram and nearly 16,000 on TikTok, making her one of the most-followed people in her profession.

Tawwab saw building an online presence as a way to reach a wider audience beyond her in-person therapy sessions, where she could only see a limited number of people each week. She recognized that many individuals may not have access to therapy or believe it’s not for them. Being Black herself, she was able to relate to this struggle and drew from Black culture in her work.

Using language and visuals that resonated with Black audiences, Tawwab helped break down barriers and make therapy more accessible to marginalized communities. Feedback from Black women often highlighted how her relatable appearance and messaging created a sense of connection and comfort.

In recent posts, Tawwab has discussed topics such as maintaining hope, nurturing healthy relationships between parents and adult children, and reflecting on the past year with a set of questions. She also works to destigmatize difficult emotions like grief, creating a safe space for her followers to explore their feelings openly. Tawwab is mindful of what she shares on social media and avoids giving personal feedback or diagnoses. Instead, she directs those who reach out for help to local therapists for personalized support.

Although Tawwab recognizes the potential of social media as a tool for expanding mental health awareness, she emphasizes that it’s just the starting point in the journey toward better mental health. Her goal is to provide information and support that encourages individuals to seek professional help and develop a therapeutic relationship in their local area. Social media serves as a valuable entry point for those beginning to explore mental health topics but ultimately paves the way for deeper personal growth and healing in the hands of trained professionals.

As Tawwab continues to grow her following on social media platforms like Instagram and TikTok, she remains committed to using this platform as an opportunity to connect with individuals who may not have access to traditional therapy methods or believe it’s not for them.

In conclusion, Nedra Glover Tawwab is one of the most successful therapists on social media platforms like Instagram and TikTok with over 1.8 million followers on Instagram alone.

She uses language and visuals that resonate with Black audiences helping break down barriers making therapy more accessible marginalized communities.

Her goal is not only expanding mental health awareness but encouraging individuals seeking professional help through therapeutic relationships.