• Tue. Jun 6th, 2023

Vacation spot Canada Receives International Recognition For Enterprise Occasion Sustainability


May 25, 2023

The IMEX-EIC Innovation in Sustainability Award acknowledged Vacation spot Canada’s enterprise occasion sustainability developments via the Canadian Enterprise Occasion Sustainability Plan

VANCOUVER, BC, Might 25, 2023 /PRNewswire/ – Vacation spot Canada, the nationwide tourism group, is proud to be the recipient of the 2023 IMEX-EIC Innovation in Sustainability Award, acknowledging the group’s dedication to driving sustainability and innovation via the Canadian Enterprise Occasion Sustainability Plan. Launched within the spring of 2022, Vacation spot Canada’s Canadian Enterprise Occasion Sustainability Plan is a first-of-its-kind nationwide program aimed toward enhancing the financial, socio-cultural, and environmental sustainability practices of enterprise occasions hosted in Canada.

“This can be a exceptional recognition for Canada and our enterprise occasions neighborhood. It alerts that Vacation spot Canada has laid down a marker for change, globally, alongside our metropolis companions,” says Marsha Walden, President and Chief Government Officer, Vacation spot Canada. “We’re on observe to constructing a extra resilient, sustainable and regenerative future for tourism.”

Provides Virginie De Visscher, Senior Director, Enterprise Occasions, accepting the award for Vacation spot Canada. “We have at all times mentioned that sustainability requires a collaborative method. This reaffirms that we’re all on this collectively as we work to achieve our trade’s goal of web zero. We’re so grateful to be acknowledged — and stay up for persevering with to drive change inside our trade by displaying the environmental, socio-cultural and financial impacts of sustainable enterprise occasions.”

Granted yearly, IMEX-EIC Innovation in Sustainability Award nominations are evaluated by a worldwide panel of judges throughout the enterprise occasions sector based mostly on a set criterion that measures:

  • Innovation
  • Collaboration
  • Financial, socio-cultural, and environmental affect
  • Legacy
  • Dedication to steady enchancment
  • Dedication to trade training

“A giant congratulations to Vacation spot Canada! Because the trade units its sights on adapting to Web Zero targets, the necessity for innovation will increase. The creativity and dedication to collaboration evident on this yr’s entrants has been actually inspiring to see.” says Carina Bauer, CEO, IMEX Group.

Occasions Trade Council (EIC) CEO Amy Calvert provides, “The IMEX-EIC Innovation in Sustainability Award champions the organizations and leaders whose actions are making a optimistic affect on the atmosphere and communities, in addition to strengthening the worldwide enterprise occasions trade as an entire. The IMEX-EIC Innovation in Sustainability Award locations a really deliberate give attention to innovation, inventive pondering, and collaboration. This plan together with a tradition that helps accelerating affect via the facility of the collective is one which serves as a mannequin for our trade.”

So far, sixteen Canadian locations are taking part within the International Vacation spot Sustainability Index (GDS-Index) as a part of the Canadian Enterprise Occasions Sustainability Plan. These locations are: Banff Lake Louise, Calgary, Charlottetown, Edmonton, Halifax, Kelowna, Montréal, Niagara Falls, Ottawa, Québec Metropolis, Saskatoon, St. John’s, Toronto, Vancouver, Victoria, and Winnipeg. As soon as full within the spring of 2024, the Canadian Enterprise Occasion Sustainability Plan will present turnkey financial, socio-cultural, and environmental sustainability packages to world purchasers to drive motion, increase requirements, and propel the complete enterprise occasion trade towards being extra sustainable.


“A yr in the past, virtually to the day, Vacation spot Canada launched its Canadian Enterprise Occasion Sustainability Plan at IMEX Frankfurt 2022 below the management of Virginie De Visscher (Senior Director, Enterprise Occasions, Vacation spot Canada). A real champion for sustainability and somebody whose ardour and dedication towards steady studying goes effectively past the office, this award is a testomony to Virginie’s method. We stay up for ongoing collaboration with our trade as we proceed to drive motion and lift the requirements for enterprise occasion sustainability in Canada.”

Chantal Sturk-Nadeau
Government Director, Enterprise Occasions, Vacation spot Canada

About Vacation spot Canada
At Vacation spot Canada, we consider that tourism enhances the standard of lifetime of Canadians and enriches the lives of tourists. We consider that Canada’s range, its biggest asset, can also be what touches vacationers’ hearts most deeply.

Our mission is to affect provide, and construct demand for the advantage of locals, communities and guests via main analysis, alignment with private and non-private sectors, and advertising Canada nationally and overseas. As well as, our Enterprise Occasions staff leverages in-depth world market evaluation to focus on worldwide clusters aligned with Canada’s precedence financial sectors.

Our work in vacation spot growth ensures that we’re capable of maintain a premier four-season tourism economic system that’s regenerative in nature — supporting our economic system and the atmosphere.

Vacation spot Canada’s Enterprise Occasions staff is charged with rising Canada’s share of worldwide enterprise occasions by selling the nation’s distinctive assembly, conference, and incentive occasion prospects. By driving consciousness of Canada’s main financial strengths and the way native information capital can elevate enterprise occasions, Vacation spot Canada’s Enterprise Occasions staff helps worldwide organizations meet with goal in Canada.

Vacation spot Canada is a Crown company wholly owned by the Authorities of Canada.

SOURCE Vacation spot Canada

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