The Luxury of Collecting Vintage Cars: Meet Beat Imwinkelried and His Family Office

For the wealthy, owning a luxury car can be a status symbol. But for those with even more disposable income, the decision between buying a rare and expensive car or setting up a museum for their collection of vintage vehicles can be an agonizing one.

One such individual is Beat Imwinkelried, who has established a family office to cater to the needs of owners of classic and luxury cars. His car dealership, B. I. Collection, resembles a museum more than an auto sales site, with luxury cars presented in a spacious and modern environment.

Imwinkelried’s focus is on top luxury car brands, both new and used. He deals in brands such as Aston Martin, Bugatti, Maserati, and Mercedes-Benz, as well as lesser-known classics like De Tomaso and Zagato. The showroom currently features a two-door Koenigsegg coupé, a rare and sought-after vehicle priced at 2.5 million francs.

Recognizing that cars can be valuable investments like art, Imwinkelried founded the Car Collector’s Family Office to cater to wealthy car collectors’ needs. The office provides comprehensive services to assist collectors with managing, maintaining