Precision Advertising: Agility Partners with Clinch for Dynamic DCO to Enhance Ad Relevance

Agility, a precision advertising solution, has selected Clinch, a leader in dynamic ad serving and personalization, as their primary ad serving and dynamic creative optimization (DCO) partner. This collaboration is viewed as an essential infrastructure partnership that will enhance ad relevance to cater to diverse audience personas, ultimately providing brands with more meaningful connections with precise audiences on a larger scale.

Through this partnership, Agility will be able to offer dynamic creative solutions that enhance engagement and drive results for their advertisers. Charel MacIntosh, Global Head of Business Development and Strategic Partnerships at Clinch, expressed the importance of this collaboration in delivering effective campaigns to Agility’s clients by leveraging their robust persona audience data, media capabilities and the Flight Control platform.

By harnessing the power of Agility’s precision advertising, marketing science and performance creative along with Clinch’s ability to dynamically optimize creative in real-time, brands can now engage consumers with greater relevance across various channels. This partnership will enable advertisers to deliver data-driven tailored ad experiences across display mobile CTV audio and digital out-of-home platforms meeting the increasing demand for more engaging and effective connections with consumers in the digital landscape.

For further information on Clinch’s solutions partnerships and data-driven creative capabilities visit https://clinch.co/contact/.