Best Practices for Technology in the Channel in 2024

Partners Embrace Cloud, Security and Artificial Intelligence to Stay Competitive in Rapidly Evolving Technology Landscape

The technology industry is rapidly evolving, and partners are shifting their focus to cloud computing, security, and artificial intelligence domains to enhance their offerings. While cloud computing and security have been foundational to partners’ practices for some time now, they are also increasingly investing in artificial intelligence technologies. This is according to the Channel Forecast survey by Channelnomics, which highlights the need for partners to stay competitive in these ever-evolving domains.

Cloud computing has emerged as the most prevalent technology practice among partners due to its significance in the industry. Partners are leveraging this technology to deliver innovative solutions to their clients while ensuring data security and compliance. With cloud computing, partners can help their clients reduce costs while improving scalability and flexibility.

Artificial intelligence is another area where partners are recognizing significant potential for growth. By investing in AI technologies, partners can offer advanced solutions to their clients, optimize operational processes, and drive business growth. As AI continues to gain traction in the technology industry, partners are adapting their practices to incorporate AI-driven solutions and services that enable them to provide more value to their clients.

Overall, the evolving landscape of technology practices among partners underscores the importance of cloud computing, security, and artificial intelligence in driving innovation and growth in the industry. Partners who capitalize on these technology domains are well-positioned to meet the evolving needs of their clients and succeed in a competitive marketplace.

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