Franco Innovates Bedding with New Night-Light Technology for Kids

Nightlights for Kids: Napa Valley Toys USA and Franco Manufacturing Join Forces to Launch New Line of Illuminated Bedding

Napa Valley Toys USA and Franco Manufacturing, a bedding specialist from New Jersey, have joined forces to launch a new line of bed sheets and comforters for kids that feature night-light technology. Originally developed by Napa Valley for their NightBuddies plush brand in 2015, the plush toys include vehicles, dinosaurs, sea creatures, teddy bears, and wearable slippers with illuminated eyes that serve as night lights.

The collaboration aims to provide comfort and security during bedtime for many preschoolers who struggle with fears of the dark or monsters. Franco has obtained the rights to use Napa Valley’s patented technology through a deal arranged by Cuesta Licensing. The new bedding ranges will feature popular characters such as Snoopy, PAW Patrol, Hello Kitty, Batman, and the Grinch.

Franco’s licensing portfolio includes other well-known kids’ brands like L.O.L. Surprise! from MGA Entertainment, Animal Crossing from Nintendo, Disney Princesses, and Blue’s Clues & You! from Paramount/Nickelodeon. By incorporating Napa Valley’s innovative technology into their bedding designs, Franco aims to offer children a fun and comforting sleep environment with their favorite characters later this year at retailers across North America.

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