From Instagram Reel to TikTok Sensation: The Story of Aki and Koichi Kim’s Rise to Social Media Stardom

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In May 2023, Yuri Kim shared a video on Instagram showcasing her parents’ unique outfits. Their eclectic style combined independent Japanese brands with Southern California flair. The positive reception of the video inspired Aki and Koichi Kim to start regularly posting their “outfits of the day” on Instagram and TikTok. Aki typically starts the videos by pressing record and then walking back to hug her husband Koichi before twirling for the camera. Over the course of just one year, the duo gained 915,000 followers on Instagram and 318,000 on TikTok. Their most popular video on TikTok has nearly 10 million views.

The Kims’ social media presence has grown rapidly, captivating followers with their authentic and charming portrayal of their daily outfits. Their popularity on platforms like Instagram and TikTok has allowed them to connect with a global audience and share their love for fashion and creativity with others. With their rise to social media stardom, the Kims have become an inspiration for many, proving that style knows no age limits.